PR & Events Team: Content Producer

Qualifications • 3+ years of content production experience with proven results driving views and engagement • Portfolio demonstrating ability to create high-performing social media content (video clips, reels, shorts) • Strong video editing skills (Premiere Pro, Final Cut Pro, CapCut, or similar) • Understanding of platform-specific content optimization (YouTube, LinkedIn, Instagram, TikTok, Twitter) • Experience repurposing long-form content into multiple short-form assets • Graphic design skills for thumbnails, quote graphics, and promotional materials • Data-driven approach to content performance and willingness to iterate based on metrics • Creative storytelling ability with understanding of hooks, pacing, and audience retention

Responsibilities • Content Production: Take raw materials (podcast recordings, event footage, interviews, presentations) and produce polished, engaging content optimized for each platform. • Multi-Format Repurposing: Transform single pieces of content into multiple assets—video clips, reels, quote graphics, audiograms, blog snippets, social posts, and ad creatives. • Engagement Optimization: Create content designed for maximum views using proven techniques—strong hooks, compelling thumbnails, platform-specific formats, and strategic editing. • Video Editing: Edit podcast episodes, event recordings, and interviews into shareable clips with captions, graphics, b-roll, and engaging cuts. • Graphic Design: Create eye-catching thumbnails, quote graphics, promotional images, and social media assets that drive clicks. • Platform Strategy: Understand what works on each platform (YouTube vs. LinkedIn vs. Instagram) and adapt content accordingly. • Performance Tracking: Monitor content performance metrics (views, engagement, watch time, click-through rates) and identify what's working. • Experimentation: Continuously test new content formats, editing styles, thumbnail approaches, and distribution strategies to improve results. • Content Calendar Management: Coordinate content production schedule to align with events, campaigns, and partnership initiatives. • Trend Awareness: Stay current on content trends, viral formats, and platform algorithm changes to keep content relevant and discoverable. • Quality Control: Ensure all content meets brand standards while remaining authentic and engaging. • Collaboration: Work with partnerships, events, and marketing teams to understand content goals and align production with company objectives. • Asset Library Management: Organize and maintain content library for easy repurposing and reference. • Reporting: Provide regular reports on content performance, top-performing assets, and insights for future production.